This the contact sheet for my images I took for the film poster and magazine. I took images in portrait style, as well as landscape as I wanted to experiment with the framing of my images. Also, from my research I discovered that many other popular posters varied in style. However, most magazines were portrait style therefore I needed a good amount of different shots to try and get the best one. I tried to capture close up images as well mid-close up shots so that when I came to choosing which images to use I would have a good range to choose from. I decided against taking and long, body shots because I thought that the direct eye contact would create more of a connection between the audience and the scary character.
After choosing the image I wanted to use for my film poster I decided to edit out a few things from the image on Photoshop. I got rid of the strings on Laura's hoody because I didn't think they suited the image and took some attention away from her face. I successfully did this and was happy with the outcome.
I edited the image so that a lot of the picture was dark, this then allowed me to place text on top. Also as my film is a horror film I wanted the poster to represent this and thought that using dark colour would be best. From my research Id found that a lot of horror film posters used dark colours and red writing (maybe representing blood) which indicated that the film was going to be of a horror genre.
When adding text I used the software 'InDesign.' The text is very important on a film poster as many poster are only seen as a glance as someone drives or walks past therefore the text needs to be easy to read and stand out. I played around with using lots of different types of fonts and sizes but in fact found it very hard to choose a style of font for my film title.
Audience Feedback
I decided it would be a good idea to gather some audience feedback about my poster so far in the process of designing and making it. I uploaded an image onto Facebook and asked my friends to take a lot and comment on ideas to improve and what is working well.
The comments I received helped me to develop and improve my poster. From the feedback I worked more on improving my title and making it stand out more against the dark background. I took both Katie's and Beth's comments on board and changed the style of the title.
I tried to make the title look as if the writing had been scratched and ruined however this effect made the actual title less visible. I liked the idea but it made the title stand out less and was more difficult to read at a glance. So I came to a conclusion after trying out different styles that the best text was to use a simple font with a bright red colour. The red stands out well against the dark black background and therefore it is really easy to read from either a distance or a quick glance. I included a sentence at the top of the poster saying what other films have been produced by the same company. This could then encourage people to see the film because they liked the other two films made by the company. I used quotes on my poster, to again encourage people to go and see the film because it is showing to have had good reviews.
Audience Feedback
I decided to get some feedback using the social media website, Facebook. I uploaded my final poster and get my friends to comment on what they thought the final outcome was like. Mostly the comments were positive and the feedback said it looked professional. From my audience feedback I realised that my title 'Dear Little Boy' could have been more interesting and made to stand out slightly more. If I was to re-do my poster I would spend more time getting my title to look more unique. I did spend a lot of time playing around on photoshop with the text and trying lots of different styles, however because my photoshop skills are completely amazing I lacked the knowledge to be able to do exactly what I wanted which results in a more simple title. I am still pleased with my title because it is easy and simple to read from a glance which is important for a poster.
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